Types of SEO

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Types of SEO

Each and Every search engine enclosed with set of guidelines that will be following in White Hat SEO (It's a safer way of promoting websites to search visibility). There are Two Types of SEO;

  • White Hat SEO
  • Black Hat SEO
  • types of seo

White Hat SEO

White hat SEO utilizes techniques and methods to improve the search engine rankings of a website without avoid search engine (mainly Google) guidelines. Some white hat SEO techniques include: high quality content development, website HTML optimization and restructuring, link acquisition campaigns supported by high quality content and manual research and outreach.

Black Hat SEO

Black Hat SEO refers to the use of techniques and strategies to get higher search engine rankings that break search engine rules. Some black hat SEO techniques include: link spam, keyword stuffing, cloaking, hidden text, and hidden links.

Difference Between White Hat SEO and Black Hat SEO

White Hat SEOBlack Hat SEO
Follow search engine guideline and make ranking of website on search result.Avoid search engine guideline and make ranking of website on search result.
High quality content development, Title tag optimization, meta tag optimization, High Quality link Building.Keyword stuffing, Hidden text, Paying for links, Doorway pages, Duplicate content
Long term benefitShort term benefit
Good for your websiteHarmful for your website
difference between white Hat SEO and black hat SEO
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